I really like the effect achieved at the end of this video in the underwater sequence. The whole thing was done on a very limited budget (under £1000 apparently) but it has a very professional slick look to it. Is it just me or is the footage of the jellyfish being used in a lot of creative projects atm? There's a Mazda advert that appears to be using it and an ad for Microsoft's Zune seems to have used the same stock images. Are they all using the same footage or have they arrived at this idea independently? Hmmmm....
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